marina_gask
Marina Gask’s career shows she’s something of a creative genius. Especially when it comes to finding a fresh angle to make a title great. A brilliant editor with an astonishing sure touch and intuitive feel for the zeitgeist, Marina’s worked on an array of titles such as Sugar, More, Top Sante, Glamour, Look & SHE. Today, as well as being a sought after freelance writer, Marina works with entrepreneurs & SMEs who are serious about raising their media profile, whether that’s getting a business blog off the ground, creating a must-read newsletter or finding irresistible angles that get them them in the press. She’s also shared her knowledge by teaching at Goldsmiths & London Met Universities. Well respected. Well liked and super-well connected.

What made you decide to accept the invitation to join Sister Snog in December 2010?
(Head, heart, gut instinct or a combination)

I initially interviewed Hela for a feature for a Barclays publication about networking. We clicked. Instantly. I was fascinated by Sister Snog. Particularly as I was at a cross roads. I was working from home as a journalist, feeling more and more isolated and less inclined to connect with fellow journalists. I wanted to use my journalism skills and contacts and package them into something fresh-&-new, but wasn’t sure how to go about it. I intuitively knew I needed to move in new circles and meet new people with a different outlook. So I stepped into the world of Sister Snog. Becoming a Sister was a head, heart and guts decision. After my first event I was floating. It felt like coming home.

How has your business blossomed as a result of being a Sister?

Thanks to Sister Snog I’ve repackaged my skills-&-expertise and launched Marina Gask Media. Today I am far more savvy about my worth and the value my knowledge-&-contacts have in the marketplace. My client base has blossomed because of the connections I’ve made via the Sisters and  I’ve worked directly with Sisters such Caroline Flanigan, Ysanne Lewis, Debbie Smith and Lisa Conway-Hughes aka Miss Lolly. I can honestly say it has been life changing.

What’s your most memorable Sister Snog moment to date?

There are almost too many to mention but I can remember sitting on the train on the first Friday of December 2010 dripping in diamante, wearing false eyelashes, giggling to myself at the stares from fellow passengers. I was on my way to the Diamonds-&-Pearls Festive Friday lunch at Vanilla. Hela-&-Annie create events sprinkled with pixie dust. That’s the magic of  Sister Snog. We may not all be wearing fairy wings but we feel we are. For me, there’s a thrill of anticipation before an event. Knowinmg you are going to be with a group of amazing people. It makes everyone raise their game and believe in infinite possibilities.

What do you think makes Sister Snog stand out from the crowd?

Sister Snog is a great way to get to know fellow entrepreneurs and share something special. At events. On social media channels. At Sisters’ events. By working together and for each other. When Sisters get together they come alive and the girl inside comes to the fore. We become youthful-&-beautiful full of hope-&-dreams. The way we were before stepping into the grown up world of responsibility. That’s what makes Sister Snog stand out from the crowd. There really is nothing else that I know of that comes close.

Which is your favourite event and why?

Once Upon a Dinnertime. I love the focus on spontaneous storytelling after a pop-up feast. Because it’s unscripted Sisters always reveal a little extra nugget about themselves. I rarely remember a 60-second presentation. But I always remember someone’s story. And some of them find their way into an article I’m working on or a blog I’m ghost writing.

What do you love about Sister Snog?

So many things. I love the way Sister Snog creates an environment for fabulous women to meet and blossom.   Although it’s a business club first-&-foremost, I’ve seen friendships bloom. We all have a social life but not all our friends understand-or-appreciate the challenges we face running a business, building an empire or having a high-pressure job. Sister Snog is a catalyst for unique-bonds between strong-women. The sort of bonds that stand the test of time.

Sum up Sister Snog in one word : TRANSFORMATIVE

Link up with Marina on LinkedIn
Follow @MarinaGaskMedia on Twitter
Make friends with Marina on Facebook
Watch Marina’s YouTube video on how to raise your press profile
Read her entries on The Huffington Post
Dip in and discover the host of articles-&-blogs written by Marina